[Webinar] Why Customer Data Integration Is Key to Successful Digital Transformations

Date	Oct 22, 2019
Time	04:00 PM EDT
Cost	Free
Online

Digital transformation is on the mind of every business, but getting it right takes a new level of organisation-wide commitment. At the core of these digital transformation projects is customer data integration, which requires total control over many data sources from creation to deployment. New research from DataIQ suggests that the foundational elements of fully integrated customer data are rare, despite the widespread commitment to optimising the end-to-end customer journey.

In this upcoming webinar, DataIQ and Tealium will discuss new research on the state of digital transformation projects today and how companies can overcome challenges with integrating customer data across the enterprise. There'll be key recommendations for your organisation to build a sound customer data strategy that can help unlock the value of the data you already own.

You’ll also take away:
• Insights on how key technology infrastructure, like Customer Data Platforms, can assist in initiatives for digital transformation
• Strategies to ensure your customer data strategy scales across your enterprise
• Steps for addressing legacy technology challenges during your digital transformation

Register here: https://zoom.us/webinar/register/WN_zw0RulwjTQCWn59yMCN38Q